Did You See Our Pet Poo Commercial?
In September, the Clear Choices, Clean Water campaign released a 30-second pet waste commercial on channel 8, where it made 2.7 million impressions! If you missed this new release, you can view it on YouTube by clicking the following link: http://youtu.be/4y-apKlCEjI. It’s a brief but effective explanation of how pet poo is connected to water quality, so be sure to check it out and send it along to your friends and family as well!
Clear Choices, Clean Water launches new website
Clear Choices, Clean Water launches new website with three additional pledge campaigns. New choices includes: pet poo & other piles, native plants & gardens, and septic maintenance. We all have a choice about how we care for the land and water. This new site was developed by EcoLogik.
CCCW One-Year Anniversary
Citizens across Indiana and the USA care about clean water and have pledged to make a difference! In the first year, the CCCW website has received more than 4,000 visits with 15,726 page views. Six hundred participants in Indiana and 9 states have pledged to use phosphorus-free fertilizer (or no fertilizer) on their lawns, which is a big deal! These pledges amount to a reduction of phosphorus pollution entering our streams and lakes by 2,802 pounds – which means that one million (1,401,000) pounds of algae have been prevented! Together we are making a difference!
CCCW Wins Award!
Photo shows left to right: Lyn Crighton, Mark Basch (IWRA President), and Jill Hoffmann
The Indiana Water Resources Association (IWRA) presented the 2011 private sector award for outstanding contribution to water resources to CCCW charter sponsors: Lenore Tedesco of IUPUI Center for Earth and Environmental Science, Jill Hoffmann of the Upper White River Watershed Alliance, and Lyn Crighton of the Tippecanoe Watershed Foundation.
